AquaVita, Marina Odolska, Yurko Yurchenko. The producer of the legendary 'Territory A' talked about where its artists went.

Many artists could not adapt after the closure of 'Territory A'

Former head of 'Territory A' Oleksandr Bryhynets spoke about the fate of the artists who could not find their place in the media space after the closure of the popular music project. According to him, this happened due to some artists' irresponsible attitude towards promotion. He especially noted the band 'AquaVita', which terminated its contract with 'Territory A' and did not receive the expected investments. Many artists lacked the necessary experience and skills in management, so they were unable to promote themselves.

Bryhynets assured that they provided the artists with all the tools for promotion, but many of them did not utilize these opportunities. When the artists tried to work without the support of 'Territory A', they encountered difficulties and could not regain their former popularity. Bryhynets believes that the artists lacked understanding of the promotion system and the necessary skills in management. He also noted that the main source of income was advertising, not direct performances.

The article mentions several artists with whom 'Territory A' collaborated. For example, the band 'AquaVita' terminated its contract and did not receive the promised investments. The performer of the hit 'I am going' Yurko Yurchenko also could not regain past popularity due to weak support. Marina Odolska, who moved to Ireland after the closure of 'Territory A', also struggled to advance in the industry and is now working in a different field.